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Privacy Policy

Last Updated: December 17, 2025

1. Introduction

King's Custom Tires ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Please read this Privacy Policy carefully. By using our services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide, including:

  • Name and contact information (email, phone number, address)
  • Vehicle information (make, model, year, VIN)
  • Payment information (processed securely through Stripe)
  • Communication preferences
  • Service history and purchase records

Automatically Collected Information

When you visit our website, we may automatically collect:

  • Device information (browser type, operating system)
  • IP address and approximate location
  • Pages visited and time spent on our site
  • Referring website or source

Voice and Audio Data

Our website features voice-enabled assistance. When you use voice features:

  • Audio is processed in real-time to understand your requests
  • We do not store voice recordings
  • Voice features require your explicit permission via browser prompts
  • You can disable microphone access at any time through your browser settings

3. How We Use Your Information

We use the information we collect to:

  • Provide tire recommendations via our AI assistant
  • Process orders and payments
  • Schedule appointments and services
  • Communicate about your orders and inquiries
  • Improve our website and services
  • Send promotional communications (with your consent)
  • Comply with legal obligations

4. AI-Powered Services

Our website uses artificial intelligence to provide personalized tire recommendations and customer assistance. When you interact with our AI assistant:

  • Your conversations are processed to provide relevant responses
  • We may retain conversation logs to improve service quality
  • AI recommendations are based on vehicle data and preferences you provide
  • No personal data is used to train AI models without explicit consent

5. Information Sharing

We do not sell your personal information. We may share your data with:

  • Service Providers: Payment processors (Stripe), analytics providers, and hosting services
  • Business Partners: Tire distributors to fulfill orders
  • Legal Requirements: When required by law or to protect our rights

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including encryption, secure servers, and access controls. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete data
  • Request deletion of your data
  • Object to or restrict processing of your data
  • Data portability
  • Withdraw consent at any time

To exercise these rights, contact us at privacy@kingscustomtires.com.

8. Cookies

We use cookies and similar technologies to enhance your experience. You can control cookie preferences through your browser settings. Disabling cookies may affect some website functionality.

9. Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we become aware of such collection, we will delete the information promptly.

10. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes by posting the new policy on this page and updating the "Last Updated" date.

11. Contact Us

If you have questions about this Privacy Policy, please contact us at:

King's Custom Tires
4101 Colorado Blvd, Denver, CO 80216
Email: privacy@kingscustomtires.com

Your Privacy Matters to Us

At King's Custom Tires, we're committed to serving Denver drivers with integrity. Our commitment to customer trust extends beyond quality tire service to how we handle your personal information. We believe in transparency and giving you control over your data.

Whether you're using our AI-powered tire assistant, scheduling an appointment, or simply browsing our inventory, we collect only what's necessary to provide you with excellent service. If you ever have concerns about your data or want to exercise your privacy rights, our team is here to help. Visit us at 4101 Colorado Blvd in Denver or call (303) 292-3589.

Please also review our Terms of Service for complete information about using our website and services.